Appearing on podcasts can easily become one of the single most effective efforts in your book marketing plan. With over 200,000 podcasts being recorded in the United States alone, the medium is a relatively new marketing platform that easily enables authors (or any other professional) to reach a wider audience than they ever would on their own digital channels. Many authors report seeing an instant spike in their Amazon sales after being interviewed by a podcast host, made possible especially by the fact that hosts select their guests based on whether or not the discussion would be of benefit to their audiences. In short, podcast hosts have already done the extra legwork of exploring a niche, building an audience and figuring out what they do and don’t respond to. All you have to do is show up, talk about your book and engage them!
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In Episode 8, we sit down with Lise Cartwright to discuss alternative options to becoming an author for those who don’t have the time or skills to write. Lise quit her job five years ago to become a full-time freelance writer. Since then, she has authored and impressive 28 books – and plans to write 10 more in 2017 alone! She also runs Hustle & Groove, a consulting business that helps convert blogs into profitable side businesses. Join us as Lise explains the difference between being a writer and an author, presents the option of “speaking” your book and highlights the power that angel writing services can provide to those who simply aren’t gifted with the written word.
As busy schedules take precedent in our daily lives, many of us find ourselves too busy to read much between all of the projects we’re juggling at any given moment. At Happy Self Publishing, we’re a huge fan of podcasts – we can put them on while working, running errands or simply just multi-tasking like the productive bunch we are! Not only are they efficient, but they allow us to learn and absorb as we’re checking items off our seemingly endless to-do lists. Read More