If you are dreading the effort you need to put in for the next 6 months in writing and publishing your book, taking for granted the benefits that you get from it, here are 3 reasons why you should think otherwise.
First, let us understand a little bit about the benefits that you get from just thinking about writing a book. Assuming that by reading this, you get inspired and you get motivated to become an author. You can take advantage of that positive energy the very minute you decide to become an author.
Today, I am going to share with you the 3 different ways you benefit as soon as you decide to become an author.
Build your credibility
The moment you decide to become an author, do not keep it a secret. Let the world know that you are planning to write a book. Let everyone know that your book is in the process and it is going to get published soon. The minute you announce to the world that you will be writing a book, they will start looking up to you as the expert in your field.
People do not mind the date you plan to publish or what is in your table of contents. Only a few who are genuinely interested in your topic will worry about all that, but the rest will not judge you based on your book. However, everyone will be looking up to you the very moment you make an official announcement that you are an upcoming author of a book. And all you need to do to build that credibility is to go BIG on social media, letting the world know that your book is coming out.
How are you going to do this?
First, design the book’s cover, the book’s title, and subtitle formats. Get your book done by a professional Cover Designer and showcase your book cover when you make that big announcement. Let people know on your Facebook, LinkedIn, Instagram, and whichever platform you are popular, and announce to the world that yes, you are finally writing your book!
Now, do not stop there! Update your profile as well! Make sure your bio and email signature talks about your upcoming book. Update your Whatsapp bio, your Instagram bio, and do not leave out anything. Go ahead and make that announcement!
I have seen so many authors do this on Linkedin. They go ahead and change their “job” or “career” in LinkedIn as the author of their upcoming book. By doing all of this simultaneously across all platforms, you are making it very clear that you are the author of an upcoming book, and that gives you a lot of credibility. People will not just start looking up to you, but they will start approaching you for coaching, for speaking, and for all the other things that you want to be known for.
So what is the first benefit that you get just from deciding to write a book? You will build your credibility and start getting those invitations and requests even before you finish writing your book!
Building your community
You may already be building your community as we speak but announcing your book launch gives people all the more reason why they should be a part of your community.
So how are you going to do this?
Along with your launch post about your book, invite people to become a part of your book launch team. Ask people that you need their help, you need their support, and you need some inputs on your upcoming book. Know that people love helping out an upcoming author. They love giving their inputs because they know you will capture all that and use that in your book. That gives a nice feeling to most people. If they are interested in your topic or, at least, in supporting you, they would want to be a part of your launch team.
You could do this in a couple of ways. First, you can build a book landing page, a simple web page inside your website, and ask people to fill out their details there so that you know who your launch team members are. Second, you can start engaging with them by adding them into a Facebook group, for example. And through the group, you can continue giving them more and more value, leading towards the book launch date.
If you do not have a website yet, that is alright! You can, instead, create a google form. Just have a simple form that asks people about a couple of questions related to your book, then ask their permission to add them to be a part of your launch team.
Just by doing this, you are instantly creating a lot of excitement around your book. Inviting people to be a part of your community is a great way to start building your community.
Building connections
A book is a fantastic way to build connections with your clients as well as your future clients. So go ahead and reach out to your past clients and tell this,
“Hey, as a part of my book project, I want to interview you and I want to feature your case study. Can we connect again and understand what are the results you’ve been getting?”
Connect back to some old clients and remind them that you are available and that they can come back to you for future services.
You can also reach out to potential clients with whom you have wanted to connect with. That person could be the CEO of a big company! Or they could be the leader of another tribe whom you have always been curious to connect with. Reach out to them at this point in time. Use this as an opportunity and tell them this,
“Hey, I know that you’re an expert in this — and my book is exactly about the same topic and it would be great to get some of your insights for my book project.”
Many people will agree to this request because in general, people like to get interviewed. More so if it is for a book project because they know, permanently, their contribution will be added to your book.
Also, reach out to other influencers in your industry. They may not be anywhere close to your ideal client, but they could be 10 steps ahead of you in your industry, and it could have been a dream of you to connect with them, so make use of your book project. Now that you have decided to write a book, for research purposes, let them know that you want to connect with them. Let them know that you want to interview them. When you do that, you are actually building new friendships in your industry. And who knows? Once your book is out, they may be happy to share your book with their audience, another great way to market your book in the future.
The minute you decide to write, use your upcoming book to build connections.
So there you have it! There are 3 things you can build from the time you decide to write your book.
First, go ahead and build your credibility. Let the world know that you are writing a book.
Second, start building your community. Start building your launch team of people willing to support you and be a part of your community.
And third, build connections within your industry by asking your prospective clients, your past clients, and other influencers in your industry to be a part of your book project.
I hope you found this useful for you! If you want to talk to us regarding your book project, all you need to do is check out www.happyselfpublishing.com.
If you want to attend my next Live Bootcamp, make sure you join our Facebook group at www.happyselfpublishing.com/tribe. It will take you to Happy Author’s Tribe where you can catch the sessions of my next Bootcamp.
See you in the next!
Take care and Happy Authoring!
