With tens of thousands of businesses diverting their lead generation budgets towards areas like content marketing and marketing automation, there’s more competition over capturing email addresses than ever before.
As such, marketers are having to step up their game and create increasingly compelling lead magnets to persuade users to hand over their email address.
Straight from the horse’s mouth: Nick is an author, entrepreneur, and a lifelong student in the game of business. His latest role is as Chief Side Hustler at sidehustlenation.com, a growing community and resource for aspiring and part-time entrepreneurs.
He’s been making his living online since before it was cool. Along the way he’s picked up a thing or two about small business, marketing, and outsourcing — and is happy to share the experience with fellow entrepreneurs and those working hard to make their side hustle dreams a reality.
As the host of the top-rated Side Hustle Show podcast, Nick explores a different business idea each week and helps listeners discover the path to new job-free income streams.
If you have gone through the process of self-publishing a book, you probably have spent hours making decisions about e-publishing and print publishing, promoting your book, and then waiting for the sales to come in. You may have been working on expanding your market to help generate more sales.
Expanding to a new language market is a huge and exciting step for all authors. By translating your book into a new language, you give it the potential to expand its reach to hundreds of thousands of new readers. You should be aware, however, that translation is only one step in the process of bringing your book to a new audience.
Now that your book is published, you have a larger audience to tap into in other countries. And this now presents a whole new set of challenges.
Though it may be among people’s top fears—next to the fear of flying and ahead of the fear of death—public speaking has many advantages. As the featured speaker at an event, conference or meeting, you are perceived as the ultimate authority in the room. Speakers have a tremendous amount of influence with an audience, which removes a great barrier from purchasing your books, products, and services. The best news of all? As an author, it will be far easier for you to land speaking gigs because your book establishes your authority and opens those doors!
While the walls of publishing are coming down, and there’s never been a better time to become a published author, this means there’s an awful lot of competition. The authors who are willing to put themselves out there—whether in the form of speaking gigs, media, or other in-person appearances—have the best chance of standing out from the crowd and grabbing the attention of book buyers.
The grand deal about self-publishing is how easy it is to do. If one really wants to put their work out there, they can. One can write it and format it and design a basic cover and publish all by themselves.
The horrible thing about self-publishing is how easy it is to do. Anyone can write a book, format it, design a basic cover, and hit publish.
The thing is, even though it’s easy to do and there are not gatekeepers holding you back, self-publishing is not something everyone should do.
With the rise of the Internet, self-publishing has become a viable route to success for many authors. While many famous writers still follow the traditional path collaborating with agents, editors, publishers, and marketers, there is no denying publishing by yourself is an attractive option as well. However, self-published authors wear all of the hats during this process, and that leads to several challenges and obstacles that they must overcome.
For most authors, those days when they could write their book, hand it to their agent, and let the publisher do the work of writing, editing, publishing, distributing, and marketing it is long gone. Authors today are turning to self-publishing to get their work into the hands of readers. In addition to wearing their writer’s hat, self-published authors need to do just about everything that goes into packaging, marketing, and selling books, like building an author platform. And one of the most powerful ways to build an author platform today is through social media. Social media lets authors engage directly with readers and build a tribe of loyal fans from just about every country on earth.
Here are 10 social media strategies successful authors use to engage with readers — and sell more books: Read More
Is it your dream to become a bestselling author?
It’s a vision that most of the first-time authors I speak to hold on to. However, the truth is there’s a lot of confusion around the actual term ‘bestseller’-in this article I’m going to address this and help clear up that confusion!
“How long should my book be?” has to be one of the most commonly asked questions asked by new authors. It’s a difficult question to answer because it really depends on many factors related to your book. Here are some useful guidelines to help you assess how long your book should be.
If you have any questions about how long your book should be, feel free to contact us and we can figure out your book vision and word count together. www.happyselfpublishing.com/scheduler
Do you ever wonder what would be the perfect page length for your book?
It’s a difficult question to answer because it really depends on many factors related to your book.
Nonetheless, there are some useful guidelines that I can give you to achieve your finished manuscript in the most efficient time.