How Do I Make My Book Available in a Different Language? – Tom Corson Knowles

If you have gone through the process of self-publishing a book, you probably have spent hours making decisions about e-publishing and print publishing, promoting your book, and then waiting for the sales to come in. You may have been working on expanding your market to help generate more sales.
Expanding to a new language market is a huge and exciting step for all authors. By translating your book into a new language, you give it the potential to expand its reach to hundreds of thousands of new readers. You should be aware, however, that translation is only one step in the process of bringing your book to a new audience.

Now that your book is published, you have a larger audience to tap into in other countries. And this now presents a whole new set of challenges.

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The Perfect Title

The title is the first piece of information someone gets about your book, and it often forms the reader’s judgment about your book. The title is the first thing the reader sees or hears about your book—even before the cover in most cases—and getting it right is possibly the most important single book marketing decision you’ll make (even though most people don’t think about it as marketing). Let’s be clear about this: A good title won’t make your book do well. But a bad title will almost certainly prevent it from doing well.

We think of authors as masters of words. Yet dozens of authors have the feeling that they are inadequate… that they feel at a loss for words when it comes to nailing a great title and subtitle for their non-fiction book.

Creating a great title and subtitle for a non-fiction book is a real talented art. It’s common to spend hours together to tease and squeeze the title and subtitle out into the open. The perfect words almost always come from something they say randomly and spontaneously. Try to listen very carefully, taking lots of notes, and then play around with the rhythm and sound of the words until something just ‘hits’. When you get it right, the response from the client is truly rewarding. That’s when you know the title is a winner.

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Challenges Faced by Self-Publishing Authors

The grand deal about self-publishing is how easy it is to do. If one really wants to put their work out there, they can. One can write it and format it and design a basic cover and publish all by themselves.

The horrible thing about self-publishing is how easy it is to do. Anyone can write a book, format it, design a basic cover, and hit publish.

The thing is, even though it’s easy to do and there are not gatekeepers holding you back, self-publishing is not something everyone should do.

With the rise of the Internet, self-publishing has become a viable route to success for many authors. While many famous writers still follow the traditional path collaborating with agents, editors, publishers, and marketers, there is no denying publishing by yourself is an attractive option as well. However, self-published authors wear all of the hats during this process, and that leads to several challenges and obstacles that they must overcome.

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How Can Authors Start a Podcast?

Podcasts are more relevant than ever. As an author you likely have a story to tell, expertise to share, and a unique perspective to discuss. You may want to consider creating a podcast as a vehicle for reaching readers and strengthening your platform. Here’s a beginner’s guide on how to start your own author-hosted podcast.

What is a Podcast?

A podcast is an audio file that can be streamed and distributed through the internet. This format can include talk shows, radio shows, interviews, lectures, and more, covering a wide variety of topics. One of the main benefits of podcasts is that they can be accessed on demand, meaning listeners can tune in at their convenience.

The first step in starting a podcast is similar to writing and publishing a book—you have to set goals and understand what it takes to reach them:

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Social Media Strategies That Authors Use To Promote Their Book

For most authors, those days when they could write their book, hand it to their agent, and let the publisher do the work of writing, editing, publishing, distributing, and marketing it is long gone. Authors today are turning to self-publishing to get their work into the hands of readers. In addition to wearing their writer’s hat, self-published authors need to do just about everything that goes into packaging, marketing, and selling books, like building an author platform. And one of the most powerful ways to build an author platform today is through social media. Social media lets authors engage directly with readers and build a tribe of loyal fans from just about every country on earth.

Here are 10 social media strategies successful authors use to engage with readers — and sell more books: Read More

7 Income Streams for Authors

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Are you an author who would want to know what other methods you can use to profit from your book beside the number of books sold? Publishing a book and earning royalties for some authors is already sufficient, however, your book can actually lead to multiple streams of income and can be a springboard to a lot of opportunities.

Together with Jyotsna Ramachandran, the founder of Happy Self Publishing, let us discuss the concept of Youpreneur ecosystem that the trusted international business mentor, Chris Ducker, talks about in his book, “Rise of the Youpreneur”, and the 7 revenue streams that you should consider.

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Ep 016: Honorée Corder: What’s the best writing method to follow when you’re co-writing a book?

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In today’s episode, we asked Honorée Corder about which writing methods were best to follow when co-authoring a book. As the author-entrepreneur behind over 20 books, including the bestselling You Must Write A Book, Honorée has worked with numerous co-authors, including the famed Hal Elrod. Join us as Honorée highlights the benefits of partnering with a co-author, how to pick the right one and the ideal practices to make the working process between the two of you more efficient.
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